Tuesday, September 30, 2014

THE NEW LOOK OF BANANA REPUBLIC

Banana Republic is back and better than ever…….Modern, cool, sexier, younger. Back with new shapes, new proportions, and a new Creative Director ready to shake things up, revealed a new look, anchored in the fresh styling point of view of the brand’s new Creative Director and Executive Vice President of Design, Marissa Webb.

Dubai Elites, bloggers, members of the press and most loyal supporters of Banana Republic gathered together at the Sunken Garden, Ritz Carlton DIFC, last 29th of September where we embrace a bold aesthetic and it is all about making it special for the ones you love!
Set a new dimension, open area Fashion Show which we absolutely enjoyed while having a zip of wine and lovely sumptuous canapés. 

This is the season where all of us love, we can do heavy layerings and shows off the hidden styling skills. The time to bring our those leather jackets, knitwear and thick jackets and Banana Republic have it all for you to enjoy. 

This holiday at Banana Republic, the True Outfitters of Modern American Style, it’s all about being with the ones you love. It’s a feeling of true warmth that can be found in cozy layers or when you’re wrapped up in the most touchable textures. Banana Republic represents an approach to style, living and a state of mind that continues to define the modern wardrobe, so share this with others this holiday. 




The Holiday Campaign Showcases the Brand’s Evolution and Tells the Story of Exciting Things to Come. Recently, Banana Republic is revealing a new look, anchored in the fresh styling point of view of the brand’s new Creative Director and EVP of Design, Marissa Webb. Fall signals a significant shift across the entire brand, from the product and styling of the collection, to the debut of the global marketing campaign, “The New Look of Banana Republic.” 


with gorgeous Parisa Rahimi of Matrix Dubai
Nisa Tiwana and Hiba Jaber
The New Look of Banana Republic is totally my kind of style and its literally shouting my name while on the runway. From the blazers to bags, jackets to shoes i absolutely loving it, i can build a entire new wardrobe for it, 


Meet the Dubai Bloggers
Susana Vesna of www.susannavesna.tumblr.com , Mohammed Yousef "Moerz" of www.livingonthemagazines.com , Natasha Northcote of www.redlipsandlace.wordepress.com , Mika Ashraf of www.thepradashades.tumblr.com and Dee Mohamud of www.streetstylesavvy.com 
with Tinayums Bernice of www.tinayums.com , Emme , Mariyah Gaspacho of www.mahryska.com , Lovella and Mark Ross 
This season Banana Republic’s capsule has you covered with the most covetable gift items for all the special people in your life. From dainty bracelets to statement necklaces, perfect stocking stuffers like scarves and candles to must-have wardrobe pieces like denim and relaxed, yet chic knits, there is plenty to choose from. Let Banana Republic help you come together with those you love to create lasting memories this Holiday season. 

The Holiday Collection will be available on stores this coming November, aren't excited for this impeccable collection? Visit their site for more details at http://bananarepublic.gap.com 

Follow them on Twitter, Facebook and Instagram  

ALDO #PERFECTPAIR

 A delightful evening, a night filled of glitz and glam as ALDO launched their latest collection in the Armani Ballroom, Burj Khalifa last 29th of September. Stylish night will never be complete without the highlights, the Fashion Show presented by dancers showcasing the pieces from the Autumn/Winter collection. 

 Magnificent set-up, this is what you called "Eat, drink and live Fashion" hashtag #DineInStyle #PerfectPair



 So stunned by this statement piece, such a showstopper 
 Dancing to the beats of DJ Taya Kruzz


 At ALDO, perfection means finding the perfect pair of shoes for any situation. Its' the reward that comes from knowing who you are, deciding what you want, and recognizing that only you can find your #PERFECTPAIR 
 And i just found my #PERFECTPAIR 

Follow them on Facebook ALDO SHOES - UAE

Monday, September 29, 2014

CLARKS AW14 COLLECTION LAUNCH

The Style Choreo was exclusively invited at the Clarks AW14 Collection launch in their new concept store in The Dubai Mall last 29th of September, with massive range of dapper shoes which i really really love and had the chance to bring home a pair from it, isn't it so amazing? 
 The great British retailer Clarks has selected Dubai as one of only three cities in the world to debut its new look concept store as the iconic British shoe brand continues to expand across the globe and introduce itself to an ever growing customer base in the Middle East.

Dubai is the first city in Asia to host the new design that features a contemporary retail design and layout while putting the brand’s British roots pride of place, featuring the Union Jack flag on the store exterior in the world famous Dubai Mall.

The new premium store features an upmarket fit-out including premium flooring, improved lighting and a patterned design on the on the walls. The space will showcase the Autumn Winter 2014 collection for men, women and children in a way that represents the stylish brand as much as the product.
 This dope dapper shoes went home with me as he wanted to be included in my collection, can't wait to style them and wear it on my next lookbook. 
 For the men’s collection inspiration has been taken not only from key seasonal trends but also from Clarks own unique and remarkable archive. Described as ‘the hand of Clarks’, it’s these influences in particular that have helped create a stylish men’s collection that combines the classic and the contemporary with the shoemaker’s craft.

Clarks has seamlessly bridged the divide between work, rest and play, between night and day, with a versatile and wearable collection. Distressed suede, antique finished and polished leathers are among the materials of choice. Head-turning looks and lines are at the heart of the collection. Add technologies like Clarks Plus, Active Air Vent, and GORE-TEX®, and you have the complete package for AW2014.
 During the event, dancing happy feet entertained us wearing some of the collection in a fun quirky way, showcasing style and elegance. 

For more details visit http://www.clarks.ae 
Follow them on Facebook, Twitter, Pinterest and Instagram 

Saturday, September 27, 2014

ADAM SAAKS IN ACTION AT THE GALLERIA

He has one of a kind talent, skillful and very creative mind, his videos went viral Global, who will not be amaze by the man behind his razor sharp scissor? The Master Shredder Adam Saaks, last 26th of September at the spectacular paradise of Al Maryah Island in The Galleria, the world-renowned T-shirt cutter and designer-to-the-stars Adam Saaks wield his razor sharp blade to create a series of jaw-dropping designs live and The Style Choreo was there to witness this most anticipated event, massive thanks to The Galleria and Dabo&Co for having us.  


Craig David was there and getting his shirt shredded. 
And of course, i will not leave without my shirt being shredded by Adam, thanks to Delia Sandu of The Galleria for my shirt and it has been pimped.




Lovely ladies wearing Adam's creation, from a simple tee turned into a outrageous eccentric designs, this man is just simply amazing!

Follow him on Instagram @adamsaaks 
Visit his site http://adamsaaks.net